On-demand Webinar: Don’t Let the GDPR Kill Your Marketing Strategy

New consent rules require marketers to rethink the way they interact with users. How can you deliver on-brand privacy notices? What are innovative ways to approach cookies and consent to increase opt-in rates?

In this session, we answer these questions, review marketing compliance requirements around legitimate interest, consent, cookies and ad tech and provide thought-provoking examples of new ways to think about compliance to maximize user opt-in in the GDPR era.

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