The digital finance imperative: Measure and manage what matters next

Intangible assets, such as brands, customer relationships, intellectual property and human capital, have become the main value drivers in business. Consequently, business leaders may need to adapt their business models or develop new ones.

To achieve this, quality decision-making and value-creating data insights are essential, and are rapidly becoming determinants of organisational success. This whitepaper from Oracle discusses the primary issues and how organisations need new measures to manage performance, develop intangible assets, and achieve their strategic goals.

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