Kurt Marko; Creating the Omnichannel Customer Experience

The nexus of mobile, social, cloud and big data is radically reshaping customer experience. This article by Kurt Marko, editor-at-large for Information Week and Network Computing, explores how Big Data, Predictive Analytics and Real-time Decisioning improve customer experience for multi-platform, mobile and social consumers.

Read this article and learn:

  • The trends and opportunities for omnichannel CX
  • Implications for business executives
  • How real-time predictive analytics transforms the multi-platform, mobile, social customer experience

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